Choosing the right Passion to Blog on and Profiting.

I spoke the other day of allowing your passion to dictate your niche. This is a highly rational approach to blogging.  Rather, let me clarify this by saying if you're using your blog to establish an audience and build a relationship, then following your passion is an effective course to take. The alternative is a heavy onslaught of hard sell tactics associated with what I like to call "quick sell" blogging that serves only to redirect the audience to a website and some product purchase.